Writer’s Tips

What are the differences between writing a story, article, and a blog post?

We pride ourselves on publishing well-crafted articles written by Health and Wellness, Life, and Business Coaches, and stories by individuals who share their first-hand experience to guide others on their journey.


An Article:

Articles convey unbiased information; contains interviews, research, and the writer’s opinion remains neutral.

A Story:

A “story” is short for personal story of transformation. A “story” answers the question of how I got from there to here with the intention of guiding the reader to live life in motion. The key is to write with YOUR authentic voice.  Write your personal story of transformation as if you were telling it to me from across the dining room table.

Note Regarding Blog Posts:

Typically blog posts are selling a service or product, and contain the writer’s opinion on a ‘hot’ topic.  These types of submissions may be considered; however, will be edited to fit our format.

Cover of May - June 2018 Elements For A Healthier Life Magazine

General Tips:

  1. Make sure to choose a topic that you’re familiar with and interested in sharing your knowledge and experiences.
  2. Choose interesting angles and focus on one category.  What does this mean?  Try not to write about general topics in a general manner.  Get to the heart of it.
  3. Article research.  Information is always changing, especially in the wellness arena.  If you choose to write an article on the latest health news, verify the fresh information to make your articles more valuable to the eyes of your target audience.  A list of research resources for article footnote* are required.
  4. Create structure when writing your submissions. Does your article and story contain the same topic in the introduction, article body, and conclusion?
  5. Decide if you’re going to add images, testimonials, and graphics.
  6. Inform while entertain.  Our readers are reading magazine articles and stories not only to get informed but to be entertained as well.
  7. Read our Writer’s Guidelines.
ArticleStoryBlog Post
Informative; unbiasedAn experienceMostly the writer’s opinion
Contains interviews and research from credible experts and research firmsBased on a personal event with the intent to share wisdom and guidanceMinimal research; no interviews
Longer than 400 wordsLonger than 700 wordsApproximately 400 or less words
Keywords not importantKeywords not consideredBuilt around SEO keywords
Spelling and grammar are impeccableWritten in the person’s voice; rules bend regarding grammar and spelling.Good spelling and grammar optional
Sophisticated writing styleCasual writing styleCasual writing style
Discusses an issue and solution; shows benefitsNo sellingSelling service; convincing reader to purchase services
An editor adjusts content to magazine’s standards.Editor not considered when writing; to be published in a magazine, an editor will adjust content.No editor involved; self-published
  …until then, write on.   *Footnote gives credit to sources of any material borrowed, summarized or paraphrased.  Contains:  author’s name, book/article title, publication name and year published.

In Brené Brown’s book, “Daring Greatly: How the Courage to Be Vulnerable Transforms the Way We Live, Love, Parent, and Lead”, she shares a speech that Teddy Roosevelt gave in 1910. In it, Roosevelt said:


“It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood; who strives valiantly; who errs, who comes short again and again, because there is no effort without error and shortcoming; but who does actually strive to do the deeds; who knows great enthusiasms, the great devotions; who spends himself in a worthy cause; who at the best knows in the end the triumph of high achievement, and who at the worst, if he fails, at least fails while daring greatly.”

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